MOBILE STRATEGY and NOTIFICARE announce partnership to deliver an integrated mobile retail experience.

MOBILE STRATEGY, a creative full-service mobile agency that helps leading retailers and brands to create powerful mobile experiences, announces its new partnership with NOTIFICARE today. NOTIFICARE is a leading Mobile Marketing Automation Platform that allows marketers to send context-relevant and interactive notifications to their customers.

Mobile has changed our lives and the way we do our shopping. Now is the time for retailers to redefine their businesses to cater to these new consumer needs by defining an omni-channel strategy. Mobile will play a central role: since the phone is always on and always with you, the app can strengthen, replace and create new touch points. With an app that is beautifully designed and has a personalized context, brands are able to contribute to a better shopping experience, create drive to store and make a connection between online and offline.

 

At MOBILE STRATEGY we see that it is important to have a solid partner for adding an advanced marketing and communication layer to our apps. With NOTIFICARE we can really take the personalized contextual experience to the next level.

says Nishant Dogra, Managing Director of MOBILE STRATEGY

 

Robert Leefmans adds:

The retail landscape is changing fast. We are delighted to launch this partnership with MOBILE STRATEGY. They have a lot of expertise in building apps for retail brands. They know how an app should appeal to the user. Together we can help retailers to create loyal customers. Imagine you get instant feedback on your phone and really see that your points are added to your store card after your purchase in the store. Now that’s an instant smile on your face!

Robert Leefmans, CEO at NOTIFICARE

MOBILE STRATEGY and NOTIFICARE work together on retail clients like HEMA, La Place, and Hunkemöller.

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About MOBILE STRATEGY

MOBILE STRATEGY is a creative full-service mobile agency. Smartphones and tablets have changed the customer journey. We help leading retailers and brands to create disruptive, integrated and powerful mobile experiences: from strategy to realization.

MOBILE STRATEGY is part of the TBWA worldwide network (Omnicom Group). TBWA Worldwide (www.tbwa.com) is a top ten ranked global advertising network that holds Disruption® at its core to develop business-changing ideas for the brands it works with. TBWA is part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), a leading global marketing and corporate communications company.

 

More information at: www.mobilestrategy.nl

About Notificare

NOTIFICARE is a leading Mobile Marketing Automation Platform that allows marketers to send context-relevant and interactive notifications to their customers. NOTIFICARE enables personal and location-based interaction, using geo-fencing and iBeacon technology. This allows companies to provide their customers with relevant information at the right moment, increasing the efficacy of their marketing communications and building sustainable relationships with their customers. NOTIFICARE strengthens the mobile channel in omni-channel campaigns. NOTIFICARE is ISO/IEC 27001;2013 certified.

More information: http://notificare.com

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